Matcha - 20g tin

Forget your sugary Starbucks swill.  We're talking ceremonial grade matcha from Yame, Japan - a city with over 600 years of matcha mastery. 20 days of shade, a meticulous milling process –  dark, decadent, smooth, with a haunting chocolate aroma. Unleash your inner metalhead with Ametora Matcha.

Can I make Matcha Lattes with this?
Yep. You can drink it straight, add a splash of milk, hell, even spike it with a little something extra if you're feeling adventurous.

What does it taste like?
New to matcha? Think of it as green tea, but in a concentrated, powder form. If you've enjoyed green tea, you'll recognize the familiar umami taste, but be prepared for a richer, more vibrant experience.

Is this matcha ceremonial grade?
Yes, although the term “ceremonial grade” is kinda bullshit.

Wait. What?
The problem is that there is no legal requirement for the phrase “ceremonial grade”, so as matcha’s popularity increased in the US, companies realized they can throw it on their packaging, regardless of quality. It’s like the phrase “all-natural” - it means nothing.

How much caffeine is in this matcha?
2 grams of matcha contains approximately 70mg of caffeine.  A 8oz cup of coffee is around 95mg of caffeine.  Even better, matcha delivers sustained focus for longer (think 6-8 hours) without the anxiety. Unlike coffee that lasts 3-4 hours, you sip less matcha and get more mileage.

What are the health benefits of matcha?
To be honest, it's hard to talk about the benefits of matcha without sounding like a snake oil salesman, so here's a list of some of the benefits, and the scientific studies supporting it. Matcha has been shown to... 

• lead to a significant decrease in anxiety,
• may help reduce BMI and waist circumference,
• lower risk of cardiovascular disease and help lower the risk of high blood pressure,
• help lower your risk of several chronic diseases
• may decrease your risk of liver disease - which may come in handy if you like whiskey as much as we do.
  

I'm not new to matcha. I actually have a very sophisticated palette and always slurp very loudly when drinking my caffeinated beverage on my fixed gear bike.
Ah, you're one of those people. We'd say the aroma is pistachio and dark chocolate, while the flavor notes are toasted cashew butter and cacao.